We facilitate export services


The support by SIPPO enables efficient approach to the export destinations and networking with the customers from Switzerland, Europe and worldwide.

The Swiss Import Promotion Programme (SIPPO) is a well-established mandate of the State Secretariat for Economic Affairs (SECO), within the framework of its economic development cooperation. As of 2017, SIPPO is implemented by Swisscontact, a business-oriented Swiss foundation for international cooperation and development.

We work directly with Business Support Organisations (BSOs), including promotion boards and sector-wide associations, to support the expansion and quality of their export promotion services to their members and clients. Through the BSOs, export-ready companies gain access to customised export services such as market intelligence, capacity-building, networking and matchmaking.

SIPPO connects relevant export sectors from eleven partner countries with reliable importers in Switzerland, the rest of Europe and other important target markets.

SIPPO has been present in Macedonia for more than 15 years, identifying export opportunities for Macedonian companies and supporting their growth. Macedonia is close to leading European importers; quality products, skilled labour and the capacity to deliver according buyers’ demands helps Macedonian companies be seen as reliable partners in international trade. Through the support of export, SIPPO contributes to increasing incomes and employment opportunities in Macedonia, while at the same time helping European and worldwide importers to source products and services from reliable and dependable partners from Macedonia.

Macedonian export promotion organisations can benefit from SIPPOs European partnerships with – among others - German Import Promotion Desk (IPD), the Dutch CBI and the Austrian IHA.

SIPPO Code of Conduct


Our developed network of business contacts creates new business opportunities for BSOs and companies.

Dependent on the needs of our partner organisations, we can provide services that include market research, preparation for presentation and participation at fairs, arranging business meetings with exporting companies and potential customers in Europe and worldwide, and the creation of e-learning instruments and knowledge exchange.

Capacity building

We make export promotion boards and sector associations ready for advanced export services. We assess and provide tools for your performance management.


Profit from our large network of contacts. We organize networking events and invite to conferences and workshops. Join the Import Promotion Forum in November.

Market Intelligence

Learn more about market potentials. We provide assessments, sector studies and product information. Get ready for new markets with our expertise.

B2B matchmaking

Get contacts to suppliers and buyers. Meet them at trade fairs. We facilitate B2B meetings, organize selling and buying missions, and combine them with on-site visits or study tours.


The team at SIPPO in Macedonia is fully focused on identifying the possibilities for your export support.

Our experience in export support activities, along with our knowledge of the market opportunities and challenges in the individual sectors in the country, ensures your success in the collaboration with our team.

Vartan Surmejan

Export Promotion Manager

Natalija Puntevska

Regional Representative


The three sectors SIPPO and its partner BSOs will focus export promotion services on in Macedonia are Natural Ingredients, value-added Textiles and Sustainable Tourism.

The support from SIPPO enables the enhancement of the export, pursuant to the nature, possibilities and the potential of the individual sectors.

Natural Ingredients

In context of the natural ingredients, we refer to natural remedies and herbs, aromatic plants, ethereal oils, spices, nuts, mushrooms, lichen, honey, various berries and similar products. With regard to the growing demand of natural ingredients at a global level, this sector has substantial export growth potential.  Get your product ready for export with your outstanding quality in collecting and processing, and reach the requisite standards of foreign markets. Together with our partner BSOs, we get you there and support you in your export acitivites.

Sustainable Tourism

Longstanding benefits of tourism calls for sustainable approach, which respects local people, travelers, our cultural heritage and the environment. Efforts to attract the global travelers to Macedonia, as their next destination for vacation or active tourism, require quality promotion. SIPPO supports the presentation of Macedonia as a destination where one can have new experiences, witness authentic culture and enjoy a natural environment.

Value-added Textiles

The textile sector is a traditionally important export branch of the Macedonian economy. The proximity to the European markets, wide products range, high quality and adequate pricing work together to position Macedonian textile companies as business partners with the capacity to meet the needs of the global customers. The support from SIPPO in this sector is directed towards expansion of the potential markets and strengthening the existing contacts with customers worldwide.

Partner BSOs

SIPPO is currently identifying future partner BSOs to cooperate in the relevant export sectors. We foster sophisticated services for export-ready companies.

Together with the UN body of the International Trade Center ITC (, export promotion boards and sector associations are assessed in 2017 to identify potential for improvements in their export promotion services. This involves interviews related to BSOs export promotion services, organisational structures, quality management and performance management, as well as export and sector strategies.

In the upcoming months our partner BSOs will be published here.

Textile Trade Association - Textile Cluster

TTA-TC represents most significant industry branch, promotes communication between the members, contribute towards  creation of favorable conditions for development of the industry and supports companies to improve their competitiveness by following world trends in the global market. TTA-TC represents the interests of its members before the Government of the Republic of Macedonia and relevant institutions, national and international organizations and agencies. The association's activities also encompass establishment of bilateral contacts with similar European and global associations and clusters aiming towards exchanging experiences, identifying partners interested in production or investments in Macedonia, and supporting its members in their export promotion activities. 


In collaboration with its partners, SIPPO organises appropriate events of international character. Check this section regularly and register for tailor-made matchmaking and networking activities.

Study tours, business meetings among customers and suppliers, training for fair presentations, workshops for efficient approach to the export markets and many more activities enable companies to enhance their business export skills.